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Equity
The key to higher returns
The total capital worth of any company is divided into equal units of small denominations. Each denomination is called a share, and holders of these shares have voting rights within the company. The ownership interest of these shareholders is commonly referred to as equity.
Many still view equity investments as a somewhat higher risk avenue. However, if closely observed it has still been considered as one of the best sources of getting maximum returns.
The basic premise of equity investments lies in timing the market i.e. being constantly in touch with the market. Thus, if you are planning to give maximum importance to market timing and have the ability to hedge risk by making informed decisions, then equity market is the answer for you.
Why Invest in Equity?
Earn high returns
Best hedge against inflation
Creates wealth over long term
Diversifies portfolio
You can trade in equity through a broker and through several convenient options like a branch, call and trade or even an online broking account.
Our Offerings:
Demat plus broking Account
Aditya Birla Money’s Demat plus broking account comes with the benefits of a hassle free trading experience and the trust of the Aditya Birla Group.
Some of the benefits are:
  • Convenience of linking multiple bank accounts and instant trading limits on online funds transfer.
  • Trade however you’re most comfortable; online, or through a dealer.
  • Get lowest transaction and maintenance costs on demat accounts, along with highly competitive brokerage charges.
  • Receive research reports (covering over 200 stocks a month), money morning, intra-day calls, and much more even straight on your mobile phone!
  • Access Market Tracker, a unique, real-time market information platform with built in decision making support tools that empower you to make the most informed investment decisions.
  • Call and trade support for placing your orders 24/7 by calling the centralised trading desk.
I-decide Brokerage plan
You can now decide the brokerage you want to pay with Aditya Birla Money’s I-decide Brokerage plans. These plans offer a choice of brokerage rates based on your trading profile and you can save brokerage by choosing a suitable plan.
Some of the features of I-decide are:
  • The I-decide slabs start as low as Rs. 2500
  • Renewal free period so you can continue trading up to a week after validity of the plan lapses
  • Carry forward the unutilized limits when you renew a plan to a higher slab
  • You can switch up on your plan any number of times.
To know what’s happening in the Equity Market, Click Here
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ATTENTION INVESTORS : Prevent Unauthorised transactions in your account --> Update your mobile numbers/email IDs with your stock brokers. Receive information of your transactions directly from Exchange on your mobile/email at the end of the day. Prevent Unauthorized Transactions in your Demat account --> Update your Mobile Number with your Depository Participant. Receive alerts on your Registered Mobile for all debit and other important transactions in your demat account directly from NSDL / CDSL on the same day......................issued in the interest of investor. "KYC is one time exercise while dealing in securities markets - once KYC is done through a SEBI registered intermediary (broker, DP, Mutual Fund etc.), you need not undergo the same process again when you approach another intermediary."

Securities Broking is through Aditya Birla Money Limited; NSE - SEBI Registration No.: Equity - INB 23 1347031, Derivatives – INF 23 1347031, Currency – INE 23 1347031; BSE-SEBI Registration No.: Equity - INB 01 1347037, Derivatives - INF 01 1347037; MCX - SX - SEBI Registration No.: Currency - INE 26 1347031; USE - SEBI Registration No.: Currency – INE 27 1347036. NSDL: IN-DP-NDSL-141-2000, CDSL: IN-DP-CDSL-543-2010. Commodity Broking is through Aditya Birla Commodities Broking Limited; NCDEX Membership No.: 00158; NMCE Membership No.: CL0110; MCX Membership No.28730; FMC Registration No.: NCDEX / TCM / CORP / 0180; NMCE / TCM / CORP / 0030; MCX / TCM / CORP / 0023. National Spot Exchange Membership No : 12590. Mutual Fund Distribution is through Aditya Birla Money Mart Limited, ARN 0003. Life Insurance is through Aditya Birla Money Insurance Advisory Services Limited, licensed to act as a Corporate Agent of Birla Sun Life Insurance Company Limited. IRDA license no. BSL 308007. The services of myuniverse.co.in are offered by Aditya Birla Customer Services Private Limited.

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